How Publish2 wants to help news organizations that collaborate with communities

My latest guest post is up at News Leadership 3.0: Help for news organizations that collaborate with communities.

Publish2 asks: How can newsrooms do a better job collaborating with their communities to produce higher quality journalism and conversations?

An excerpt:

“Since launching last year, news start-up Publish2 has been trying to be a catalyst for getting more journalists to embrace the practice of linking to other peoples’ content. That’s a big enough challenge, especially since, as we’ve seen recently, “aggregator” remains a dirty word in some corners of the newsroom.

But even as Publish2 has been making progress in selling the value of link journalism, co-founder Scott Karp said the company is about to tackle another fundamental problem: How can newsrooms do a better job collaborating with their communities to produce higher quality journalism and conversations?

In February, Publish2 announced that it’s trying to solve this puzzle by developing a new set of tools called “Digital Sunlight.”

“We’re taking Publish2 beyond links, and into what we call ‘collaborative journalism,’” Karp said. “We wanted to continue to expand our usefulness to journalists in the editorial realm to do things that help produce more reporting.”

Read the full post here.

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