Please Participate in the 2nd Annual Middleberg/SNCR Global Survey of Media in the Wired World

The Society for New Communications Research (SNCR) and Middleberg Communications have announced the launch of the Second Annual Middleberg/SNCR Global Survey of Media in the Wired W… to examine the effects of new media and communications developments on journalists and journalism. The research team will examine the effects of new media and communications developments, social media, and citizen journalism on journalists and the journalism profession.

The survey seeks to:

• Determine how and why journalists use new media and communications tools and technologies
• Determine the frequency of use of and preferences for new media and communications tools and technologies
• Assess the perceived impact of new media and communications tools on the way journalists work
• Assess the attitudes of journalists toward the impact and value of these new tools and trends on journalism

Similar to last year’s initial re-embodiment of the Middleberg-Ross Survey, the current study will include an updated online survey and case studies based on interviews with journalists.

All journalists are invited to participate in this research study. An online survey is available at http://www.sncr-middleberg-2009survey.com.questionpro.com/

Journalists who complete the survey will be entered to win an iPod Touch, and will receive a complimentary copy of the executive summary of the survey results, which, this year, will focus on social media, including journalists’ use of and views on the credibility of content found on Twitter, blogs, and Facebook. Participants will also receive a special discount to attend the 2009 Society for New Communications Research Symposium, which will be held on November 5-6, 2009 at the Harvard Faculty Club in Cambridge, Mass., where the initial findings will be shared. The final results will be highlighted in the Society’s Journal of New Communications Research and published in a full report.

We look forward to your participation! Thanks!

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